The international community should immediately act to defend the key Syrian border town of Kobane, on the verge of falling to the ISIS group, Staffan de Mistura UN's peace envoy to Syria said in a statement on Tuesday.
And as black ISIS flags went up in the east of Kobane on Monday, the weaknesses of the air campaign became clear.
"It is practically too late to save Kobane at this stage," said Mario Abou Zeid, a Beirut-based analyst with the Carnegie Middle East Center.
"The expansion of ISIS forces in Kobane is new proof that the air strikes campaign is failing to achieve its objective to destroy and dismantle the military capabilities of IS."
A handful of US air strikes could not halt the ISIS blitz on the town, which came after a three-week siege that sent nearly 190,000 people streaming into nearby Turkey.
Outgunned Kurdish fighters have pleaded for more international help, and criticism has mounted over the failure by both the coalition and Turkey to stop the assault.
Air strikes not enough
Analysts agree that without cooperation with ground forces to better coordinate the air strikes, there is little more that the coalition can do to stop the Terrorists, who are fighting for control of a long stretch of the border with Turkey for their self-proclaimed "Islamic caliphate".
"I don't think anyone was being particularly unrealistic about this," Michael Clarke, director of the Royal United Services Institute, a defence think-tank, told AFP.
He said the air campaign certainly can't destroy them.
With the IS group having penetrated Kobane's suburbs, where ethnic Kurdish guerrillas are fighting fierce street battles to save the town, it has become "almost impossible" to assist from the air due to the fear of civilian deaths, he said.
Clarke said the only option to save Kobane, one of the main Kurdish cities in Syria, now was either to rapidly send more heavy weapons to the Kurds, or for Turkey to deploy the tanks it has massed on its border.
"From a military point of view, Turkish forces are well capable of driving IS out of Kobane if they chose to cross the border," Clarke said.
Throughout the siege of Kobane, Turkey's willingness to help the Kurds has been called into question.
"There are all sorts of reasons why the Turks may just stand and watch," Clarke said. "They would be helping a Kurdish minority with whom they have real quarrels."
Analysts also warned that while the coalition's attention was drawn to Kobane, the IS fighters could make gains around Baghdad, highlighting the airport outside the Iraqi capital as "a key location that IS will be targeting in the near future".
Clarke said that as far as international efforts to destroy IS were concerned, "it will get worse before it gets better because the international coalition is not politically very united... (It) is not as solid as it looks on paper."
Meanwhile if IS Terrorists do manage to seize Kobane, their direct access to the Turkish border could endanger the stability of the rest of Europe, warned Carnegie's Abou Zeid.
He said IS could fight to "exploit its oil and gas resources on the black market" and try and infiltrate militants into Turkey and Europe.